Mark Dykeman’s last blog post..Being a role model might not be much fun

I agree that in some scenarios a limited focus group is the best way to go – otherwise we will never agree on anything, but here I’m talking about ways to get social media to go mainstream and the depth of opinion that could bring.

Sometimes we should not deprive ourselves of outside opinion even if it means that some noise will get generated.

This though:

“The real value is in the discussion, one post, thought or service may be the catalyst but it’s what comes after that counts. The old saying goes that two heads are better than one but what about ten heads, a thousand, a million? The more people that can be engaged the better and if those people are from different walks of life, cultures, mindsets etc. then better still.”

I disagree here, in that the more people involved the more noise is generated and the messier things become. Far better to have focused groups, reach authoritative conclusions, summarise then, re-publish, then move forward to a different circle of “experts” for dissemination.

Where would we be without advertising rules, TV producers, government bodies, and various other good screening mechanisms for our cultures?

Just food for though on that one, to stir some passion.

Chris